Your brand.
Southeast Asia.
We'll get you there.

Asian brands don't fail in SEA because they lack ambition. They fail because going global is complex and uncharted. We've spent 10 years building the infrastructure, partnerships and playbook — so you don't have to start from zero.

Sound familiar?

01

Asia is complex. Every market is different.

Different languages, cultures, regulations and consumer behaviours — one strategy doesn't fit all.

02

You don't know who to trust.

Agents, distributors, platforms — the wrong partner costs you time and money.

03

Compliance is a full-time job.

Import rules, product registration, customs, licences — before your first sale.

04

AI is raising the bar overnight.

Without AI-powered tools, you're already behind local competitors who use them daily.

05

No visibility, no data.

You can't manage what you can't see. Cross-border commerce needs real-time intelligence.

06

The ecosystem doesn't exist yet.

Legal, financial, logistics, marketing — you'd need to build it all yourself.

We didn't just build the programme. We ran it.

Before we teach any brand how to go global, we did it ourselves. ShopHK is Synagie's live cross-border commerce platform — real stores, real fulfilment, real sales across Southeast Asia. This is how we know exactly what it takes.

ShopHK

Cross-Border Commerce Platform

Our live platform demonstrating end-to-end cross-border commerce — from product listing and localisation to fulfilment, payments, and customer service across multiple SEA markets.

  • Multi-marketplace operations
  • Localised product & pricing
  • Integrated logistics & fulfilment
  • Real-time analytics dashboard
Explore ShopHK

How it works

Real Stores

Live storefronts across SEA marketplaces

Real Fulfilment

End-to-end logistics & delivery network

Real Sales

Proven transactions across the region

"
We built ShopHK not as a demo — but as a live, operating business. Every lesson we learned is now part of the playbook we share with brands going global.
S

Synagie Team

Operators, not consultants

9 core partners. End-to-end solutions.

SBF

Market Access & Networks

市场通路与网络

Policy
Forest City

Strategic Base · JS-SEZ

基地与设施

Real Estate
Synagie

AI Digital Commerce Solutions

人才与知识

Technology
MBA

China Network & Collaboration

中国网络与合作

Policy
GLOBAL
BRAND
HUB
智惠坊
MOX

Funding & Investment (Advisory)

融资与投资

Finance
FLY Entertainment

KOL & IP Branding

KOL与IP品牌

Media
China Post HK

Cross-Border Logistics

跨境物流

Logistics
SMU Academy

Talent & Knowledge

人才与知识

Education
CMI

Cross-Border Connectivity

跨境通信基础设施

Telecom

* Synagie & MBA are co-founding partners. MOX currently serves in advisory capacity.

A complete system. Built around your journey.

LEAP is our four-pillar go-global framework — designed to take you from exploration to live commerce, step by step.

L

Learn

Learning Programme

A structured learning journey across 4 formats — from executive immersion to industry masterclass, execution workshop and partner bootcamp.

Certified by SMU Academy, co-developed with SBF.

From SGD 7,800/pax · SG & MY · Monthly

Explore Learning Programme →
E

Execute

Execute Programme

AI+ co-pilot for end-to-end go-global execution. Market entry, dual landing model (SG HQ + JS-SEZ ops hub), step-by-step launch support powered by Geene 2.0.

AI GTM planning · Dual landing · Geene 2.0

Explore Execute Programme →
A
Coming soon

Amplify

Amplify Programme

Media integration, brand storytelling, KOL engagement and cross-border visibility — making your brand seen and heard across SEA and China.

P
Coming soon

Partner

Partner Programme

Business matching, RWA dual financing and ecosystem connections — accelerating your growth through the right partnerships and capital.

SMU AcademyCertified
SBFCo-developed
SynagiePowered by
MBACo-founding partner

We've earned the right to take you global.

10 years of building, operating and scaling commerce across Asia — not as consultants, but as operators.

10+

Years in SEA

Deep digital commerce expertise built market by market across Southeast Asia.

600+

Brand Partners

Nike, Estee Lauder, Lacoste, Lululemon, Kohler — the world's leading brands trust us.

10

Markets

SG · MY · TH · ID · PH · VN · HK · CN · TW · EU — end-to-end operations across Asia and Europe.

1,000+

Digital Commerce Stores

Shopee · Lazada · TikTok Shop · Tmall · Taobao · Facebook — fully managed.

Geene 2.0

AI-Powered Commerce

Asia's trusted AI commerce infrastructure — 5-layer agentic platform.

HKEX

Listed · Synagistics

Stock Code: 2562.HK · Backed by Alibaba & Gobi Partners.

Trusted by leading brands worldwide

Nike
Estee Lauder
Lacoste
Lululemon
Kohler
Shiseido
Samsung
Samsonite
Polo Ralph Lauren
Nike
Estee Lauder
Lacoste
Lululemon
Kohler
Shiseido
Samsung
Samsonite
Polo Ralph Lauren

Synagistics Limited

Listed on The Stock Exchange of Hong Kong

2562.HK

Backed by Alibaba & Gobi Partners

Ready to go global?

Let's build your SEA story together.

Whether you're exploring your first market or ready to launch — our team is here to guide every step.

  • Free initial consultation
  • Tailored market entry strategy
  • No commitment required